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Episode Recap: Balancing Creativity, Adventure & Business with Brittany Richards

Writer: Tori BairdTori Baird

This week, I had an insightful conversation with Brittany Richards, co-founder of Freak of Nature Co.—an outdoor-inspired brand specializing in handcrafted leather goods. Brittany shares her journey from hunting to leather working, her experience balancing a paramedic career with creative entrepreneurship, and the challenges of running a small business. We also dive into her struggles with infertility, the importance of mental health, and the joy of reconnecting with nature.


Meet Brittany Richards

Brittany is a passionate leatherworker, outdoor adventurer, and paramedic. She and her husband, Teunis, run Freak of Nature Co., a brand that blends creativity, sustainability, and outdoor inspiration. While leather working started as a creative outlet, it has grown into a thriving small business. Beyond crafting, Brittany enjoys backcountry paddling, hunting, and fly fishing, always seeking new adventures.



Key Takeaways from This Episode

  • Brittany’s journey into leather working started with a desire for sustainability and creativity.

  • Freak of Nature Co. was founded to embrace outdoor inspiration without being confined to one niche.

  • Brittany and Teunis navigate the complexities of running a business together while synchronizing their work schedules.

  • The transition from hunting to backcountry paddling opened up new outdoor experiences for Brittany.

  • Self-learning through YouTube has been instrumental in her growth as a leatherworker and entrepreneur.

  • Balancing content creation with real life can be challenging, and it's okay to step back when needed.

  • Infertility struggles have impacted Brittany’s daily life, reinforcing the importance of emotional support and stress management.

  • Nature has been a powerful tool for Brittany’s mental well-being and personal growth.

  • Women should feel empowered to pursue adventure, whether in business or the outdoors.


Q&A Highlights

Q: How do you balance paramedic work with running a small business?

Brittany: My husband and I sync our schedules, which helps. But I’ve had to learn when to say no to projects that don’t align with my passion.

Q: What has been the biggest challenge with content creation?

Brittany: Feeling like I have to post constantly. I’ve learned that it’s okay to step back and prioritize my well-being.

Q: What advice do you have for women pursuing adventure?

Brittany: Just start! You don’t need to be an expert. Every adventure teaches you something new.


Where to Listen & Connect

Catch the full episode on Spotify and follow Brittany at Freak of Nature Co.


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